Fashion

Know what to wear? We do! We show you the latest trends in cowgirl style and fashion from every corner of our Western world!

Bolos Gone Vogue! This Western Accessory Is Making Headlines

March 4, 2024
As Western fashion continues to have its moment in the sun, we’re seeing an ever-increasing interest in classic Western accessories, and yes – we’re totally here for it! As spotted on the Vogue fashion blog, bolo ties are being noted as a timeless accessory that exudes effortless coolness. While the rest of the world may...

Mountain Majesty: Custom Hats By Montana Territory

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February 29, 2024
Rustic elegance is something you can wear in a custom hat by Montana Territory! Staying true to the earthy Montana spirit, each hat is uniquely grounded in details close to nature. Featuring crystals, feathers, leather, and unique distressing, a custom Montana Territory hat is a one-of-a-kind wearable work of art. Read more in our Jan-Feb...

Meet Ellie - The Inspiration Behind Miranda Lambert's Idyllwind Brand

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February 29, 2024
Idyllwind, the brainchild of Miranda Lambert in collaboration with Boot Barn, beautifully weaves together western flare and Miranda’s personal style. Idyllwind exudes a distinct blend of country-inspired style and modern sophistication. Miranda Lambert’s personal touch infuses each piece with authenticity, reflecting her deep connection to her East Texas roots. Miranda said on social media, “The...

Comfortable & Stylish In Unique, Quilted Prints

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February 27, 2024
Recently, classic quilted prints have made a major resurgence in the fashion world. These intricate, detailed, and unique prints have also found their way into Western fashion! Everything from trendy outerwear to accessorized details has seen this trend rise, and we’re obsessed! One company, in particular, has taken quilted fashion to the next level, and...

Step Into The Justin Ropers Archives

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February 27, 2024
Step Into the Justin Ropers Archives! Ever since Justin Boots created the original Roper boot over 65 years ago, it has remained a staple in their line.  In 1954, the Professional Rodeo Cowboys Association (PRCA) was known at that time as the Rodeo Cowboys Association (RCA). Their need for a dress code in the arena...

Sweet Like Cotton Candy - Pink Opal And Sleeping Beauty Turquoise Are The Perfect Pair

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February 26, 2024
How gorgeous is this pink opal and Sleeping Beauty turquoise pairing from The Winged Heart? It looks SWEET like cotton candy! Pink opal is a variety of the mineral opal characterized by its predominantly pink color. It is believed to be caused by the presence of manganese. Pink opal is known for its soothing and...

Trending Now: Boot Stitch Detailing!

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February 23, 2024
We would recognize the iconic stitch pattern anywhere, wouldn’t you? Classic boot stitch detailing is taking a hiatus from footwear into apparel and accessories for a fun yet subtle Western look. Add a touch of timeless Western design to your daily looks with boot stitch graphics! We’re seeing the trend on sweatshirts, t-shirts, ball caps,...

Lane Boots Introduces Marijka's New Smokeshow Bootie In Blush!

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February 23, 2024
Marijka Hunsaker has become a prominent figure in the westerm fashion world, gaining recognition as an influencer across platforms like Instagram, TikTok, and beyond. Her extensive collection of cowgirl boots, boasting over 55 pairs, has captured widespread attention, highlighting her passion for western fashion. Her captivating feed seamlessly combines cowgirl boots, fashion inspiration, and lifestyle...

Two COWGIRL 30 Under 30 Recipients Collaborated On A Branded Photoshoot!

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February 22, 2024
photography by Wild and Untamed Photo. What’s better than one powerful Cowgirl? Two, of course! Cowgirls and Cocktails, a series of networking events hosted by 2024 30 Under 30 recipient Lexi Hoagland, has brought together cowgirls from every corner of the industry, bringing new collaboration opportunities with each meet up. Inspired by the Cowgirls and...
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Related Posts

Three Easter Looks With A Western Twist

Easter weekend is upon us! Have you put together your Easter Sunday ensemble yet? If you’ve procrastinated, no worries – we’re here to help. Mix up your look with classic Western accessories, many of which you may already have in your closet! Whether it’s adding a fun pair of boots to a sundress or beaded...

Festival Fashion From Understated Leather

Festival season is just around the corner which means it’s time to start dreaming up fun looks! Whether you prefer a country music stage or a Coachella vibe, you can integrate Western pieces into your look in a fun, carefree way. Need some inspiration? Understated Leather, a brand known for pushing the limits of Western...

Ariat Launches Their "What's Your Rush" Campaign!

What’s your rush?! Whatever gets your adrenaline going, Ariat has you covered. From jeans that fit just right to shirts that beat the heat, their clothing and boots are designed to get you out there and keep you out there. “What’s Your Rush?” is a youthful, electrifying movement designed to urge a new generation of...

Fairfax & Favor Launches Their Western Capsule Collection

Fairfax & Favor, a leading British aspirational fashion house, pride themselves on designing pieces that are perfect for those who spend time between the city and country, with heritage and equestrian style influences weaving through their collections. Their designs reflect a blend of traditional craftsmanship and modern style, appealing to individuals who appreciate both classic elegance...

Discover Naiomi Glasses x Polo Ralph Lauren: Color In Motion

Header photo @naiomiglasses Instagram. The announcement of the inaugural Artist In Residence by Polo Ralph Lauren (PRL) made waves last fall, as the brand tapped Diné weaver and artist Naiomi Glasses to hold the position. Filled with beautiful Native designs mixed with Naiomi’s personal style, the first collection sold out quickly, with PRL fans eager...

Stretchy Bootcut Riding Pants For Cowgirls

Jeans are great, but sometimes you want something with a little more stretch to them. If you want more freedom and flexibility in the saddle, then you need to try riding pants. They’re bootcut for western riders. These stylish and practical pants even have extended knee patches and full silicone seats. You can enjoy the...
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How Dangerous Are Buttercups?

Buttercups appear harmless to most. Their delicate petals are a cheerful yellow color. Don’t let their pleasant appearance fool you though! They can be very toxic to horses, especially when eaten fresh and in large amounts. With symptoms varying from blisters in the mouth to colic and even seizures, buttercups are not to be ignored!...

Three Easter Looks With A Western Twist

Easter weekend is upon us! Have you put together your Easter Sunday ensemble yet? If you’ve procrastinated, no worries – we’re here to help. Mix up your look with classic Western accessories, many of which you may already have in your closet! Whether it’s adding a fun pair of boots to a sundress or beaded...

Jenna Paulette's 20-track ‘The Girl I Was: Red Dirt Deluxe,’ Celebrates One Year of Her Debut Album

 In the year that has passed since releasing her debut album The Girl I Was, Jenna Paulette has made her Grand Ole Opry Debut, performed the National Anthem at the National Finals Rodeo and, most recently, signed a record deal with Leo33. The singer/songwriter from Lewisville, Texas is celebrating her year of milestones with the release...