After growing complaints that country music is overlooking women, Country Music Television (CMT) has announced that it will promote equal play (50/50), vowing to offer “complete parity between male and female artists” on its channels. That’s an increase from the 40/60 (female/male) ratio previously used.
“Time is really up. All the talk about what can be done to support females in country music needs to transform into action,” tweeted Leslie Fram, senior vice president of music strategy.
Female country music artists, like Gretchen Wilson, Runaway June, and Brandi Carlile, praised CMT for “taking a stand.”
Even male country music artists like Darius Rucker and Jake Owen showed support of the move.
A huge step in the right direction, way to go CMT!