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Shaley Ham is a full-time tax accountant with a love for the Western lifestyle. After getting noticed for her fashion posts on social media, she developed a marketing business based on Western fashion and lifestyle brands. Ham is one of the Western industry’s most sought-after influencer, racking up assignments and deals with brands such as Wrangler and Pendleton.
Future for women in the Western industry
“Many people tend to think of cowboys when they think of the Western way of life, but they forget the hardworking ladies who are working day in and day out to keep generational family ranches operating, or caring for their equine athletes. I think it’s incredible that social media has opened doors for Western women to explore their passions within the industry.”