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After attending Southern Utah University, her passion for the Western industry has lead Sarah to achieve impressive roles such as PR Director of BioMane Equine Products, Bob Feist Invitational Sponsorship Manager, 2020 NFR Flag Girl Tryout Winner, and now Event Manager at The Cowboy Channel. Having a seat at the table with industry leaders and coordinating rodeo and Western lifestyle’s top events is a dream come true.

Future for women: “Because of the cowgirls who have come before us and lead the way, there is a firm foundation for the future of women in the Western industry. I believe women have always played a vital role in the West, and whether you’re raising crops or babies, training horses or employees, branding calves or your own company, there is a seat for you at the table.”

@sarahmayhendrix

COWGIRL 30 Under 30 is sponsored by The Cowboy Channel, Wrangler, Montana Silversmiths, Durango Boots, Charlie 1 Horse Hats, and Cavender’s.