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Shelbi Tidwell grew up in Texas and knew from the young age of 12 that she wanted to design cowboy boots. She went on to graduate from Tarleton State University with a degree in Fashion Design. After an internship with Justin Brands, Inc. in the Product Development department, she was hired on full-time later that same year. Since then, her passion for the Western industry continues to grow and she has gotten to design boots for politicians, the families of fallen officers, notable names in the Western industry, and even some of the most legendary names in country music, such as George Strait and Blake Shelton.
Future for women: “I feel a sense of hope when I think about the future of the Western industry. The women who are currently paving the way are setting great examples for the next generation of young cowgirls. I believe we work for the greatest industry in the world, and I feel honored that I’m able to contribute to the future of women in the Western industry.”