hailey kinsel ariat cowgirl magazine
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Ariat International, the leader in innovative Western, Work, and English footwear and apparel, today announced a sponsorship with 3x World Champion Barrel Racer Hailey Kinsel for footwear and apparel. A native of Cotulla, TX, Hailey joins an impressive roster of Ariat athletes, including 26x World Champion Cowboy Trevor Brazile, 6x World Champion Bareback Rider Kaycee Feild, and 20x World Champion Cowgirl Jackie Crawford.

Hailey has been competing in rodeo since her youth, winning throughout high school and college rodeo while competing in multiple events, and more recently in professional rodeo. Her parents, both of whom have rodeo backgrounds, were instrumental in fostering her interest in rodeo and horses. She started her career in 2017 by winning The American Rodeo ($433,000) and the College National Finals Rodeo. Hailey has since earned three World Championship Titles and two additional The American Rodeo Championships – – all in partnership with her famous palomino mare, DM Sissy Hayday, better known as “Sister.” 

“Hailey’s quality of character and dedication to the sport complement Ariat’s brand values perfectly,” said Taylor Nahrgang, director of Western & work partnerships at Ariat. “We look forward to developing our partnership with Hailey and cheering her on in the arena!”

“I have always admired Ariat’s dedication to innovate for the continued improvement of athletic performance,” said Hailey Kinsel. “I am honored to represent the Ariat brand in and out of the arena.”