Parker McCollum Signs Multi-Year Deal With Lucchese

"Proud to announce I’ve signed a multi- year deal with @lucchese boot maker! I swear to y’all I’m about to go crazy on this thing. So many designs I’ve been wanting to bring to life with boots and much more! Y’all stay tuned!" -Parker McCollum via Instagram

"Lucchese and Parker McCollum are a match made in Texas. Parker’s music represents the heart and soul of the Lone Star State — just like Lucchese does — and we’re pleased to announce we’re joining together to bring a little fun and excitement to our fans. We can’t wait for you to see what we have in store!" -Lucchese via Instagram