denim

Let’s talk jeans. They aren’t meant to just be a fashion statement, they represent a COWGIRL‘s attitude and it’s pretty life-changing when you find a truly amazing pair. We’re huge fans of the blue jean because they’ve always been so reliable, unassuming and the right pair is sure to show off your killer curves with class....

“Cowgirl Couture is an expression of the freedom and wild spirit of the western tradition. My love for the western/country lifestyle and fashion came together and Cowgirl Couture was born. Keeping designs modern and practical so that women can comfortably wear and care clothing that reflects the true American Western spirit. At Cowgirl Couture we...

“Branded Denim by Martin & Co. came to life as a vision for all those working cowboys and cowgirls who make their living with long days working cattle and branding calves to being in the saddle from sun up to sundown. View this post on Instagram A post shared by ©Rockin' Mo Photography (@rockin_mo_photography) “Branded...

Kontoor Brands, the parent company of Wrangler and Lee, among others, has announced that it will produce and supply patient and hospital isolation gowns in response to the COVID-19 pandemic. With hospitals overwhelmed with traffic, Kontoor has started production of about 50,000 Level 1 patient gowns and 10,000 disposable isolation gowns to donate to hospitals...

Wrangler’s Wrancher Dress Jean is going global. This pair of pants is being styled to the nines by fashion editors and bloggers galore. The Wrancher Dress Jean was made to be a men’s pant, but some powerful women weren’t afraid to experiment and made the pant their own. It can be dressed up or down,...

Fashion repeats itself. We all know this. Vintage-inspired style is back and here to stay, and Wrangler Retro is on top of it. Vintage patterns, quality denim, and fringe make a big statement in any crowd. Wrangler Retro shirts, denim, and jackets take old-school styles and make them shiny, new, and closet-ready. And if you’re...

A mix of all your favorite denim designs wrapped into one perfect patchwork masterpiece! When you cant decide between light or dark wash, why not choose both?  

Finding your favorite riding jean involves a lot of trial and error. This one’s too short. That one chafes. This one can’t keep your shirt tucked. That one’s just plain uncomfortable. Smooth Stride offers high-quality denim blue jeans for horsewomen in two different designs: the Real Riding Jean and the Full Seat Jean. Each pair...