empowerment

Western Retailer Home Folk Emphasizes Women's Empowerment

September 8, 2020
Western retailer Home Folk encourages women to be fearlessly authentic, unashamed, and empowered by their dreams. Started back in 2017 by Missouri cowgirl Emilee Gettle, Home Folk is, at heart, a passion project. Home Folk was born out of Emilee’s deep love for the western industry and desire to support women around the world. The...

#WomenSupportingWomen Is Trending For Western Females

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July 28, 2020
On Instagram this week, Western women have been taking part in a challenge revolving around the hashtag #WomenSupportingWomen, in which women post black and white photos of themselves in which they feel confident and then tag other women to do the same. When one woman accepts another’s Women Supporting Women Challenge (also called the Women...

Tenille Townes And Brandi Carlile Team Up For "Somebody's Daughter"

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August 14, 2019
This week in the world of strong female artists, Tenille Townes and Brandi Carlile came together to perform a duet version of Townes’ hit “Somebody’s Daughter.” Released as a single in 2018, the song has quickly become a go-to jam, rocketing Tenille Townes into the limelight. Carlile has been busy on her own with her...

Wild Women of the West: Kate Quantrill, The Bride Outlaw

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July 16, 2019
Every bed in the hospital at the military prison in Louisville, Kentucky was filled with wounded and dying men.  The Civil War had officially ended on April 9, 1865 but rebels still fighting for their lost cause refused to surrender.  Union soldiers pursued renegade Confederates until they were captured or shot. Guerrilla leader William Quantrill...
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Festival Fashion From Understated Leather

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Ariat Launches Their "What's Your Rush" Campaign!

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Fairfax & Favor Launches Their Western Capsule Collection

Fairfax & Favor, a leading British aspirational fashion house, pride themselves on designing pieces that are perfect for those who spend time between the city and country, with heritage and equestrian style influences weaving through their collections. Their designs reflect a blend of traditional craftsmanship and modern style, appealing to individuals who appreciate both classic elegance...

Discover Naiomi Glasses x Polo Ralph Lauren: Color In Motion

Header photo @naiomiglasses Instagram. The announcement of the inaugural Artist In Residence by Polo Ralph Lauren (PRL) made waves last fall, as the brand tapped Diné weaver and artist Naiomi Glasses to hold the position. Filled with beautiful Native designs mixed with Naiomi’s personal style, the first collection sold out quickly, with PRL fans eager...

Stretchy Bootcut Riding Pants For Cowgirls

Jeans are great, but sometimes you want something with a little more stretch to them. If you want more freedom and flexibility in the saddle, then you need to try riding pants. They’re bootcut for western riders. These stylish and practical pants even have extended knee patches and full silicone seats. You can enjoy the...

Fashion Round Up: Looks We Loved From #RodeoHouston

Rodeo Houston is known as the Largest Rodeo On Earth, so it’s of no surprise that the fashion scene is expansive at NRG Stadium! From classic Western wear to street wear paired with hats and boots, you can find a bit of everything in Houston – count us as inspired. Bring on the denim, fringe,...
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Wild Women Of The West: Hannah S. Gould

The crew and passengers aboard the steamship the City of Columbia stood huddled together on the flooded deck of the vessel. Night was all around them and an awful moment of peril and suspense hung in the wet air. A perfect storm had overtaken the steamer and raging winds had driven her into a mass...

Festival Fashion From Understated Leather

Festival season is just around the corner which means it’s time to start dreaming up fun looks! Whether you prefer a country music stage or a Coachella vibe, you can integrate Western pieces into your look in a fun, carefree way. Need some inspiration? Understated Leather, a brand known for pushing the limits of Western...

Trisha Yearwood To Receive Inaugural “June Carter Cash Humanitarian Award”

Country music icon Trisha Yearwood is set to receive the inaugural “June Carter Cash Humanitarian Award” and perform at the 2024 CMT MUSIC AWARDS, airing from Austin, Texas’ Moody Center on Sunday, April 7th (8:00-11:00 PM ET/PT) on the CBS Television Network and available to stream live and on demand on Paramount+. Inspired by country pioneer June Carter Cash, the award recognizes...

The Rustic Feminine

PHOTOGRAPHED BY: Ken Amorosano CURATED AND STYLED BY: Andrea Thorp HAIR AND MAKEUP BY: Julie Koeth CREW CHIEF: Carly Billington