WESA

Watching the runways for the hottest trends of 2024 makes one thing clear: top designers are inspired by classic Western styles and bringing them straight from the ranch to the runway. Iconic elements like fringe, cowboy boots, statement belts, and more are defining high style and are not showing signs of slowing down. Below are...

WESA brings together members of the Western industry from far and wide to see the latest and greatest styles coming to stores in 2023. Spoiler alert – there are SO MANY amazing products coming out this year, it’ll make your head spin! Among the attendees were Western influencers who were tasked with choosing their favorite...

The Western & English Sales Association trade show just took place from January 12th through the 15th. It is a wholesale market for retailers to shop the suppliers. The January market typically consists of the following Fall/Winter lines. During the WESA market, they host a western fashion show of upcoming releases. Shaley Ham (@westdesperado) shared...

Congratulations to the Ali Dee Brand team on moving into a permanent showroom! Market season is all about connection within the industry, and Ali Dee Brand is expanding their own hospitality with a fabulous new permanent showroom in the Dallas Market Center. From the official Ali Dee Brand Instagram: “Wow what a great accomplishment for...

Calling all western industry professionals – registration for August market closes in 4 weeks! Dallas, Texas, is going to be full of the western spirit as the latest styles are revealed during one of the biggest industry events of the year at the Dallas Market Center. From WESA: “Boasting more lines in Western apparel and...

Innovative Western fashion influencer, Shaley Ham, also known as @westdesperado, was hand-selected by Dallas Market Center to help discover the latest styles in Western women’s fashion and accessories. With her “Style Eyes” Shaley picked her top must-have products from showrooms and temporary exhibitors throughout Dallas Market Center. Check out West Desperado’s top picks below: Hooey Brands...

Dallas Market Center, the wholesale trade center uniting buyers and sellers from around the world, will launch the world’s largest marketplace for Western & English brands when it opens WESA’s International Western/English Apparel & Equipment Market, January 14-17. More than 1000 brands from the Western and equestrian lifestyle including Ariat, Justin Brands, Dan Post, Hooey,...