Fashionistas are always on to find the next big thing and the new year is the perfect time to reinvent and add to your personal style. Start 2023 off right with three brands that are original and unique, and not to mention great conversation starters when you rock their pieces!

IDA + MOON
This shop provides heritage Western classics that will never go out of style. Wooly vests, prairie dresses, and leather accessories are among the wares that you'll find yourself reaching for. Shop the collection at idaandmoon.com.

THE GREAT
This upscale, modern brand has an excellent supply of Western wear that are incredibly timeless and chic. Some of our favorite pieces are chunky cable-knit sweaters, embroidered dresses, and their imaginative moccasins! Shop at thisisthegreat.com.

UNDERSTATED LEATHER
If you're not on the Understated Leather train by now, you definitely should be! This brand is known for its unique leather jackets and apparel, which features awesome embroidery, fringe, rivets, and patches among other details. Understated Leather has popped up on a few influencers this year but the potential is endless with pieces like this killer denim jumpsuit! Shop at understatedleather.com.

Cowgirl Hotlist

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